Walters Family Foundation
A Family Foundation makes its mark in Michigan.
The Walters Family Foundation was hatched by two generations of trustees whose goal is to impact the economic, cultural, educational, and environmental vitality of Detroit and Southeast Michigan. The Foundation engaged Good Done Daily to lead a strategic branding of the organization from the ground up. To help manifest a more clear and distinctive point of view, we developed a full suite of supporting materials that centered around a new brand mark, art directed photography, print matter, iconography, copywriting, and a fully responsive and user-friendly website.